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Saturday, March 19, 2011

SME Segment to Figure High on Federal Bank’s Agenda

Chennai,Mar,19.For the newly appointed Managing Director and CEO of Federal Bank, Mr Shyam Srinivasan, the SME segment is the immediate priority as he, buoyed by the bank’s solid footprints outside India, sets out to exploit opportunities for doing business matching .

Out of its 750 branches, Federal bank has identified 114 branches as SME and is going to establish regional commercial hubs that will have committed teams of sales executives who will aggressively generate business.

The underleveraged treasury products will be given prime attention. In order to secure full value for the SMEs domestic as well as international products will have to be rolled out, as several of the SMEs do cross-border transactions. The under-marketed foreign exchange products also need to be spotlighted. Given that several of the SMEs are looking beyond Indian shores, Federal Bank should be leveraging its relationship and scaling up its capability.

Federal Bank expects to boost the risk management by setting up 13 regional credit hubs. The bank already enjoys good technology platform like Finacle, CBS and also has the Internet and mobile banking.

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